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Hey. I'm Jess. I've spent 8+ years in content roles across agencies, start-ups, and small businesses.

Now I consult founders and small teams to build and optimize marketing systems designed to outlast the engagement.

Jess Baker

I started Jess Does Marketing to make organic growth feel doable for small businesses and start-ups (especially those that get overlooked, overcharged, or simply don't know where to start.)

I work one-on-one with early-stage SaaS, fintech, and service-based small businesses earning $150k–$1M in ARR from my home office in San Diego.

Most have a marketing team of one (or none) and need someone who can step in, train, and set a strategy that scales without adding overhead.

My approach to content is simple and direct. In a world full of AI slop and nonstop noise, clarity wins.

I focus on organic marketing that's reliable and genuinely useful to attract and retain customers.

Ready to delegate marketing so you can focus on your business?

How I Work

Discovery
  • Understand product/service & audience
  • Assess internal resources
  • Identify target channels
Strategy
  • Execute competitive research
  • Prioritize channel(s)
  • Define deliverables
Build & Train
  • Create SOPs & workflows
  • Support hiring needs
  • Train team (if applicable)
Implement
  • Execute on deliverables
  • Solicit & provide feedback
Optimize
  • Analyze & provide reporting
  • Adjust strategy based on results
  • Redefine deliverables (as needed)

Let's work together to create a custom organic marketing strategy that generates lasting discoverability for your business.

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