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This Website Shows My Approach in Practice. Explore More Work Samples Below.

500+ Downloads
+2% Over-Industry Social Engagement
84% Traffic Lift
Reacting to Mortgage-Backed Securities (MBS) Market Movement

Reacting to Mortgage-Backed Securities (MBS) Market Movement

  • Blog Post
  • Thought Leadership Content
  • Email Content
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Ongoing SEO & Content Consulting for B2B and B2C Service Business

Ongoing SEO & Content Consulting for B2B and B2C Service Business

  • Customized Marketing Training
  • Editorial Planning & Prioritization
  • SEO/AEO/GEO Content Strategy
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Local and On-Page SEO for Denver-Based Axis Lawns

Local and On-Page SEO for Denver-Based Axis Lawns

  • Local SEO
  • Landing Page Copy
  • Website UX Recommendations
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Mortgage Servicing Rights 101 Whitepaper

Mortgage Servicing Rights 101 Whitepaper

  • Long-Form Content (Whitepaper)
  • SEO/AEO/GEO Content Strategy
  • Email Content
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Mortgage Banking Basics Webinar

Mortgage Banking Basics Webinar

  • Long-Form Content (Webinar)
  • Video Development
  • Email Content
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SEO Content for Online and In-Person Coding Bootcamp

SEO Content for Online and In-Person Coding Bootcamp

  • Blog Content
  • Editorial Planning + Prioritization
  • SEO/AEO/GEO Content Strategy
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Mortgage Capital Trading (MCT) Full Website Redesign

WordPress

HomePro Full Website Redesign

HubSpot

LearningFuze Full Website Redesign & Platform Migration

Framer

Community Engagement & Organic Content Activation

Reddit

Founder-Led Social Strategy & Ghost Writing for C-Suite Executive

LinkedIn

Interview

Scotsman Guide

DR 71

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Interview

Inside Mortgage Finance

DR 55

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Link Placement

Mortgage News Daily

DR 78

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Link Placement

Progress in Lending Association

DR 50

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Link Placement

National Association of REALTORS®

DR 90

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Link Placement

Xataka Home

DR 63

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LearningFuze Sales Pitch Deck

LearningFuze Sales Pitch Deck

MCT Pitch Deck

MCT Pitch Deck

MCT Event Collateral

How I Work

Discovery
  • Understand product/service & audience
  • Assess internal resources
  • Identify target channels
Strategy
  • Execute competitive research
  • Prioritize channel(s)
  • Define deliverables
Build & Train
  • Create SOPs & workflows
  • Support hiring needs
  • Train team (if applicable)
Implement
  • Execute on deliverables
  • Solicit & provide feedback
Optimize
  • Analyze & provide reporting
  • Adjust strategy based on results
  • Redefine deliverables (as needed)

Let's work together to create a custom organic marketing strategy that generates lasting discoverability for your business.

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